To leverage Adobe Illustrator to meticulously redraw an existing toy with enhanced visual appeal and subsequently create an engaging infographic that effectively communicates the toy's features, benefits, and uniqueness. The goal is to produce promotional material that captures the attention of the target audience and encourages interest and purchase.
To leverage Adobe Illustrator to meticulously redraw an existing toy with enhanced visual appeal and subsequently create an engaging infographic that effectively communicates the toy's features, benefits, and uniqueness. The goal is to produce promotional material that captures the attention of the target audience and encourages interest and purchase.
June 20, 2021
1. Redrawing Existing Toy:
2. Maintaining Brand Consistency:
3. Highlighting Key Features:
4. Infographic Creation:
5. Visual Hierarchy and Flow:
6. Use of Engaging Graphics:
7. Color Psychology:
8. Typography for Readability:
Project Outcome:The successful completion of this project will result in a visually appealing and informative infographic that effectively promotes the redesigned toy, attracting the target audience's attention and generating interest in the product.
I created this with Adobe Illustrator. It took time to learn to use the tool properly. Using Mesh was challenging for me at first but I got used to it after hours drawing. I found that I love this tool very much. This will help me a lot in my future illustrating process.
• 3D Illustration
Mesh is a useful tool when it comes to illustrate3D, it makes the product looks more realistic by adding different colour values.The whole drawing process was around 10 hours.
• Infographic
I collected some information about the toy and planned the layout to make infographic so that the illustrations were effective but not redundant. The colour scheme was also taken from the toy to make it more consistent.